WHAT I DO
I've always been fascinated by the moments that bring people together. Whether it's a College GameDay crowd gathering before sunrise, a National Championship audience tuning in from across the country, or a content creator introducing a new generation of fans to the sport, I'm passionate about building campaigns that connect sports, culture, and fandom.
Today, I help lead integrated marketing across ESPN's college football portfolio, including College GameDay, the College Football Playoff, ESPN's Direct-to-Consumer Streaming Business, and other marquee properties. My work spans brand marketing, streaming, creator partnerships, experiential activations, music collaborations, and audience growth initiatives designed to deepen fan engagement and drive business results.
What I enjoy most is bringing together creative ideas, talented people, and passionate fans to create work that resonates long after the game ends. This portfolio highlights a selection of the campaigns, partnerships, and experiences I've had the opportunity to lead.